I beat the game the other night and I would say it was my favorite game I've played in a long time! Anyhow, after you beat it you automatically start a new game plus. All your equipment carries over, as well as your levels. Including yourself and what you've done to your equipment. Your items besides keys also carry over. Very nice, especially some of the rings. Whatever level you kindled your bonfire also carries. Later in the game you get the Rite of Kindling, and you can kindle them all up to give you 20 estus flask. Also your estus flask level carries. Anyhow, the enemies have a slightly higher HP, but not much. The tough part is they all pack about twice the punch. So enemies I would of shrugged off before require more attention to say the least. Especially the enemies that could kill me in 1 or 2 hits in my first run through.... Prowling Demons (those big headless lightning guys with staffs that crawl around) I hate them even more than I ever thought I could. Anyhow, to unlock all the achievements and the different ending playing through New Game+ is a must. Can't wait to see the next ending. If I can ever beat the final boss with double the hit power...